Managing CRM implementation with consultants—CRM or change management?
- Christina Pries
- Merlin Stone
- 2004
- Journal of Change Management
Publications
3 results for Merlin Stone
UK data warehousing and business intelligence implementation
- Tony Dobbs
- Merlin Stone
- et al.
- 2002
- Qualitative Market Research: An International Journal
Customer service, complaints management and regulatory compliance
- Joy Terentis
- Fabian Sander
- et al.
- 2002
- Journal of Financial Regulation and Compliance