In this workshop we consider new financial services from a CSCW and Social Computing perspective. We will bring together researchers, policy-makers and practitioners who are interested in new financial services such as mobile payments, digital money, microfinance, mobile commerce, and the adoption and use of these new services by special sub-populations. Also of interest in this workshop will be the use of social analytics to understand financial markets and create new services. We also aim to explore the underlying group and network mechanisms that promote trust and enable commerce (e.g., solidarity lending groups). The workshop will contribute to the continued development of a network of researchers and practitioners interested in the intersection of HCI and financial services.